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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Cinema industry

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How to Work the Film & TV Markets - A Guide for Content Creators (Hardcover) Loot Price: R2,158 Discovery Miles 21 580 You Save: R674 (24%)
How to Work the Film & TV Markets - A Guide for Content Creators (Hardcover): Heather Hale
How to Work the Film & TV Markets - A Guide for Content Creators (Hardcover): Heather Hale

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How to Work the Film & TV Markets - A Guide for Content Creators (Hardcover)

Heather Hale

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List price R2,832 Loot Price R2,158 Discovery Miles 21 580 You Save R674 (24%)

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To be released on 20 June 2017. We are not yet accepting orders for this product. If you add it to your wishlist we will let you know when it becomes available.

How to Work the Film & TV Markets by Heather Hale takes independent filmmakers, television and digital content creators on a virtual tour of the entertainment industry's trade shows-the circulatory system of the entire global media landscape. This book highlights the most significant annual events around the world-from the American Film Market, NATPE and RealScreen in the United States to FILMART in Hong Kong-details the players that frequent them, and examines all the elements that drive the market value and profitability of entertainment properties. In-the-trenches insights from our modern, real-world marketplace are demonstrated alongside hands-on, practical advice. Make the most of your finite investments of funds, time and creative energy to optimize your odds for success within the mainstream, business-to-business circuit, and apply and scale proven principles to drive your own Do-It-Yourself / Direct-to-the-Consuming-Crowd fundraising, distribution and promotional success. Heather Hale demystifies these markets and shows you how to navigate these trade shows, making them less intimidating, more accessible, more productive - and fun! This creative guide offers: * An in-depth survey of the most significant film, TV and digital content trade shows around the world; * An overview of the co-production market circuit that offers financing and development support to independent producers; * An outline of the market-like festivals and key awards shows; * A breakdown of who's who at all these events - and how to network with them; * Hot Tips on how to prepare for, execute and follow up on these prime opportunities; * Low-budget key art samples and game plans; * A social media speed tour with a wealth of audience engagement ideas. Visit the book's companion site at www.HowtoWorktheFilmandTVMarkets.com for up-to-date information on all these events.

General

Imprint: Crc Press
Country of origin: United Kingdom
Release date: 20 June 2017
First published: 2016
Authors: Heather Hale
Dimensions: 254 x 178mm (L x W)
Format: Hardcover
Pages: 284
ISBN-13: 978-1-138-68051-7
Barcode: 9781138680517
Categories: Promotions
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Cinema industry
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Radio & television industry
LSN: 1-138-68051-6

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