The first book to apply data mining specifically to e-commerce
Learn effective methods for gathering, managing, and mining Web customer information
Use data mining to profile customers and create personalized e-commerce programs
The first book to apply data mining specifically to e-commerce
Learn effective methods for gathering, managing, and mining Web customer information
Use data mining to profile customers and create personalized e-commerce programs
Imprint | Digital Press |
Country of origin | United States |
Release date | March 2015 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Jesus Mena |
Format | Electronic book text |
Pages | 374 |
ISBN-13 | 978-0-08-050363-9 |
Barcode | 9780080503639 |
Categories | |
LSN | 0-08-050363-2 |