Innovation is not about changing your product, it’s about changing your mindset. It’s not about doing something new, it’s about stopping doing something old. This entire book rehashes these two lines in as many ways as ground-breaking (if you dropped him off a high platform wearing heavy shoes) business thinker Richard Mulholland was able to do in around 125 pages.
Changing the legacy mindset is not easy, but hot-damn, it’s worthwhile. Legacide, the book, hopes to do just that.
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Innovation is not about changing your product, it’s about changing your mindset. It’s not about doing something new, it’s about stopping doing something old. This entire book rehashes these two lines in as many ways as ground-breaking (if you dropped him off a high platform wearing heavy shoes) business thinker Richard Mulholland was able to do in around 125 pages.
Changing the legacy mindset is not easy, but hot-damn, it’s worthwhile. Legacide, the book, hopes to do just that.
Imprint | Tracey McDonald Publishers |
Country of origin | South Africa |
Release date | February 2017 |
Availability | Expected to ship within 5 - 10 working days |
Authors | Richard Mulholland |
Dimensions | 200 x 130 x 11mm (L x W x T) |
Format | Paperback - B-format |
Pages | 124 |
ISBN-13 | 978-0-620-72726-6 |
Barcode | 9780620727266 |
Categories | |
LSN | 0-620-72726-8 |