Marketing Hospitality - A Cocktail of Marketing Ideas for Restaurants, Pubs, Hotels and Conference Centres (Paperback)

A book with ideas that stayed applicable.
A cocktail of marketing ideas for Restaurants, Pubs, Hotels & Conference Centres.
The ideas cover all aspects of marketing - service, advertising, promotional concepts and many other thoughts.
Tony Allan has specialised in the hospitality and food industries and bases much of his philosophies and concepts on the successful proatical experiences.