How and why do American Indians appropriate images of Indianness
for their own purposes? How do these representatives promote and
sometimes challenge sovereignty for indigenous people locally and
nationally? American Indians have recently taken on a new
relationship with the hegemonic culture designed to oppress them.
Rather than protesting it, they are currently earmarking images
from it and using them for their own ends. This provocative book
adds and interesting twist and nuance to our understanding of the
five-hundred year interchange between American Indians and others.
A host of examples of how American Indians use the so-called White
Man s Indian reveal the key images and issues selected most
frequently by the representatives of Native organizations or
Native-owned businesses in the late twentieth century and the
opening years of the twenty-first century to appropriate
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