Broadcast News has been by far the most widely used radio and
television journalism textbook in America, according to a study
conducted at Syracuse University. The New York Times has called it:
"The best-selling textbook in its field since publication in 1981."
There are good reasons for this. Broadcast News uses many, many
more examples -- including its well known "weak" vs. "better"
examples -- than any other journalism textbook. Almost all its
examples are actual, real-world examples taken from television and
radio stations -- small and large -- throughout the United States.
The discussions and explanations in Broadcast News are unusually
clear and well organized; the exercises are effective and well
tested. And this book practices what it preaches: clear, engaging
writing. And this new edition has been completely updated, with
numerous new discussions that will familiarize students with the
latest technologies and issues in television and radio newsrooms.
This widely used text works well for virtually any level
radio/television journalism class. Instructors find it appealing
because of its clear instruction, lively writing, abundant
examples, and thorough coverage, as well as its accurate and
up-to-date discussions. The reviewer-praised homework assignments
and the examples of "weak" vs. "better" sample sentences get
students working and thinking critically about their writing.
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