New Online Retailing - Innovation and Transformation (Paperback, 2010 ed.)

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The authors describe in detail what makes today's online retailing different and provide 8 central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful. The authors pull together "lessons learned" from the last 10 years, and give readers a tour of the future of online selling.

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Product Description

The authors describe in detail what makes today's online retailing different and provide 8 central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful. The authors pull together "lessons learned" from the last 10 years, and give readers a tour of the future of online selling.

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Product Details

General

Imprint

Gabler

Country of origin

Germany

Release date

September 2014

Availability

Expected to ship within 10 - 15 working days

First published

2010

Authors

,

Dimensions

240 x 168 x 15mm (L x W x T)

Format

Paperback

Pages

261

Edition

2010 ed.

ISBN-13

978-3-8349-4652-2

Barcode

9783834946522

Languages

value

Subtitles

value

Categories

LSN

3-8349-4652-4



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