Unique - Telling Your Story in the Age of Brands and Social Media (Electronic book text)

Today's culture is more connected than any time in history, but all of this connectivity comes with a price. We live in a world that's become cluttered, distracted and disrupted by social media, with the average person receiving as many as 5,000 messages a day in one form or another. If you're a pastor, non-profit leader, artist, filmmaker, entrepreneur or creative professional in this hyper-connected, highly distracted world, how do you get your unique idea, project or vision on the radar of the people who need to respond?

In "Unique," Phil Cooke, a highly respected media producer and consultant, addresses both the challenges and the opportunities of branding and social media in the 21st Century. If you have a vision or message to share with the world, "Unique," the revision of his influential book "Branding Faith," complete with 30 percent new information, provides a blueprint to cut through the clutter, communicate your story, and impact your audience.