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Strategic Management: AND Principles of Marketing (Paperback, Coursepack)
Philip Kotler, Gary Armstrong, Fred R. DavidThis Valuepack Consists of Principles of Marketing, 12/e by Kotler/Armstrong (ISBN: 9780137128273) and Strategic Management: Concepts and Cases, 11/e by David (ISBN: 9780131869493
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Product Description
This Valuepack Consists of Principles of Marketing, 12/e by Kotler/Armstrong (ISBN: 9780137128273) and Strategic Management: Concepts and Cases, 11/e by David (ISBN: 9780131869493
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Product Details
General
Imprint | Pearson Education Limited |
Country of origin | United Kingdom |
Release date | May 2008 |
Availability | Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available. |
First published | 2008 |
Authors | Philip Kotler, Gary Armstrong, Fred R. David |
Format | Paperback |
Edition | Coursepack |
ISBN-13 | 978-1-4082-0720-8 |
Barcode | 9781408207208 |
Categories | |
LSN | 1-4082-0720-6 |
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