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Cases on Innovations in Educational Marketing (Electronic book text)
Cases on Innovations in Educational Marketing (Electronic book text): Purnendu Tripathi, Siran Mukerji
Cases on Innovations in Educational Marketing (Electronic book text): Purnendu Tripathi, Siran Mukerji

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Cases on Innovations in Educational Marketing (Electronic book text)

Purnendu Tripathi, Siran Mukerji

Series: Premier Reference Source

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Cases on Innovations in Educational Marketing: Transnational and Technological Strategies addresses the prominent issues involved in marketing these new educational approaches that are revolutionizing the entire education sector. The institutions highlighted in these cases are emerging as educational corporate entities with a bouquet of academic programs as products endeavoring to augment their presence worldwide with innovative technological and transnational strategies. This book provides comparative and comprehensive analysis of technological and transnational strategies in educational marketing on various issues across the world and also the best practices and experiences from a diverse range of countries.

General

Imprint: Information Science Reference
Country of origin: United States
Series: Premier Reference Source
Release date: 2011
Editors: Purnendu Tripathi • Siran Mukerji
Format: Electronic book text
Pages: 392
ISBN-13: 978-1-283-12652-6
Barcode: 9781283126526
Categories: Promotions
Books > Business & Economics > Industry & industrial studies
Books > Business & Economics > Industry & industrial studies > General
Books > Social sciences > Education
Books > Social sciences > Education > General
Books > Computing & IT > General theory of computing
Books > Computing & IT > General theory of computing > General
Books > Business & Economics > Business & management > Sales & marketing
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 1-283-12652-4

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