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The Effects of Felt Involvement on Consumers Attention and Comprehension Processes (Paperback)
The Effects of Felt Involvement on Consumers Attention and Comprehension Processes (Paperback): Richard Celsi, Jerry Olson
The Effects of Felt Involvement on Consumers Attention and Comprehension Processes (Paperback): Richard Celsi, Jerry Olson

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The Effects of Felt Involvement on Consumers Attention and Comprehension Processes (Paperback)

Richard Celsi, Jerry Olson

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General

Imprint: Marketing Science Institute
Country of origin: United States
Release date: November 1989
Authors: Richard Celsi • Jerry Olson
Format: Paperback
ISBN-13: 978-9990157062
Barcode: 9789990157062
Categories: Books > Social sciences > Sociology, social studies > Social issues > Consumer issues
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Books > Business & Economics > Business & management > Sales & marketing > Market research
LSN: 9990157065

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