Nonprofit Management and Leadership, Volume 12 , Number 3, Spring 2002 (Paperback, Illustrated Ed)

PART I: ARTICLES.

Using Advertising Constructs and Methods to Understand Direct Mail Fundraising Appeals (William D. Diamond, Sara Gooding-Williams).

Outcomes Assessment and the Paradox of Nonprofit Accountability (David Campbell).

The Capacity of Community-Based Organizations to Lead Local Innovations in Welfare Reform: Early Findings from Texas (Dennis L. Poole, Miguel Ferguson, Diana DiNitto, A. James Schwab).

Training Needs of Administrators in the Nonprofit Sector: What Are They and How Should We Address Them? (Drew A. Dolan).

The Uniqueness of Nonprofit Finance and the Decision to Borrow (Woods Bowman).

PART II: FEATURE.

Internal Controls in Nonprofit Organizations: The Case of the American Cancer Society, Ohio Division (Mark Gallagher, Vaughan S. Radcliffe).

PART III: DEPARTMENTS.

EDITOR’S NOTES.

BOOK REVIEWS: Effective Nonprofit Management: The Leadership Factor (Richard Bush).

BULLETIN BOARD.