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Sell On LootStrategic Creativity - A Business Field Guide to Advertising, Branding, and Design (Paperback)
Robin Landa* Serves as a design/art direction/writing/creative-collaboration primer for non-designers * Enables development of a common frame of reference for business and creative professionals, to foster better understanding and appreciation of the creative process - and better business results * Includes a chapter on diversity, equity, and inclusion in design
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Product Description
* Serves as a design/art direction/writing/creative-collaboration primer for non-designers * Enables development of a common frame of reference for business and creative professionals, to foster better understanding and appreciation of the creative process - and better business results * Includes a chapter on diversity, equity, and inclusion in design
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Product Details
General
Imprint | Taylor & Francis |
Country of origin | United Kingdom |
Release date | May 2022 |
Availability | Expected to ship within 9 - 15 working days |
First published | 2022 |
Authors | Robin Landa |
Dimensions | 229 x 152 x 16mm (L x W x T) |
Format | Paperback |
Pages | 194 |
ISBN-13 | 978-1-03-213779-7 |
Barcode | 9781032137797 |
Categories | Books - All Books  Books - Business & EconomicsBusiness & managementManagement & management techniquesOrganizational theory & behaviour |
LSN | 1-03-213779-7 |
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