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How to Set Up & Run a Fashion Label (Paperback, 2nd ed.)
Toby MeadowsNo matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business--from marketing and PR to manufacturing your collection, and where to find the money to finance it all. This new, expanded edition contains information on e-commerce, sustainability, five new case studies, and updated images throughout.
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Product Description
No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business--from marketing and PR to manufacturing your collection, and where to find the money to finance it all. This new, expanded edition contains information on e-commerce, sustainability, five new case studies, and updated images throughout.
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Product Details
General
Imprint | Laurence King Publishing |
Country of origin | United Kingdom |
Release date | August 2012 |
Availability | Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available. |
First published | September 2012 |
Authors | Toby Meadows |
Dimensions | 249 x 173 x 18mm (L x W x T) |
Format | Paperback - Trade |
Pages | 200 |
Edition | 2nd ed. |
ISBN-13 | 978-1-85669-893-1 |
Barcode | 9781856698931 |
Categories | |
LSN | 1-85669-893-9 |
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