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A Primer on Licensing (Hardcover, 2nd ed.)
Jack RevoyrMany different aspects of trademark and character licensing are covered -- including how to define a program and protect trademarks, negotiate and draft agreements, and administrate a program.
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Product Description
Many different aspects of trademark and character licensing are covered -- including how to define a program and protect trademarks, negotiate and draft agreements, and administrate a program.
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Product Details
General
Imprint | Kent Press |
Country of origin | United States |
Release date | December 1971 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Jack Revoyr |
Dimensions | 236 x 161 x 22mm (L x W x T) |
Format | Hardcover - Sewn / Cloth over boards |
Pages | 264 |
Edition | 2nd ed. |
ISBN-13 | 978-0-9627106-4-3 |
Barcode | 9780962710643 |
Categories | |
LSN | 0-9627106-4-4 |
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