Widget Management Systems - Clearspring, Slide.Com, Playlist.Com, Zembly, Spinlets, Glowe (Paperback)

Chapters: Clearspring, Slide.com, Playlist.com, Zembly, Spinlets, Glowe. Source: Wikipedia. Pages: 26. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher's book club where you can select from more than a million books without charge. Excerpt: Clearspring Technologies is a privately held Web 2.0 software company that offers a web widget platform. Clearspring's viral distribution product enables web widgets to be shared and distributed across blogging, social networking sites, and personal Web sites. Clearspring's product offering also includes two approaches toward advertising with widgets: widgets that are served as ad content through an ad server, and an ad network that provides advertisers the ability to serve advertisements within a widget or across multiple widgets. Clearspring's analytics suite enables the tracking and analysis of widgets on its platform. Clearspring Technologies was founded by Hooman Radfar and Austin Fath out of the school of Engineering at Carnegie Mellon University. The two engineering students won a Phase 1 funding investment from the schools Pennsylvania Cyber Security Commercialization Initiative (PaCSCI) program in 2005 for their project "A Secure Semantic Info Architecture (Clearspring)." The two company founders went on to be named "Techs Next Gen: The Best and Brightest" by BusinessWeek in March 2007. The company established offices in Arlington, VA and later received $2 million in funding from Novak Biddle Ventures on November 6, 2006. On February 26, 2007, AOL founder Steve Case and Ted Leonsis contributed $5.5M in a second round of funding to the company. The company went on to raise an additional $10M in funding in July 2007 by an undisclosed individual investor. In May 2008 the company raised a further $18M in a series C funding round that included leading venture capital firm New Enterprise Associates (NEA), Novak Biddle Venture Partners a...More: http: //booksllc.net/?id=1490584