"Buying Customers" is an innovative breakthrough in customer
acquisition, lead generation and customer service with proven
strategies that consistently drive repeat business. Follow
ActionCOACH Founder and Chairman Brad Sugars as he outlines tested
methods for "Buying Customers" in ways you can immediately
understand, use and apply. In "Buying Customers" you'll discover: -
The importance of your numbers and 'testing and measuring' - How to
segment your customers so they truly become your bet and biggest
asset - Effective strategies to grow your customer base, generate
more leads and create a simple system for referrals that skyrockets
any marketing investment -How to generate as many customers as your
business will ever need, as easily and profitably as possible - Why
lifetime value equals repeat business ... and repeat business
equals profits - The importance of focusing 80% of your efforts and
resources on your top 20% of your customers If you're just starting
a business, or are a seasoned entrepreneur business owner or
marketing professional, "Buying Customers" will give you new
insight and inspiration to boost your efforts in a way that turns
all of your sales and marketing investments into guaranteed results
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