Commodore - The Amiga Years (Hardcover, 2nd edition)


Continuing the story of Commodore where the previous book, Commodore: A Company on the Edge left off, this book takes a look at Commodore's most tumultuous years. How did the Amiga, a computer now widely regarded as having been five years ahead of its competition, fail to win in the marketplace? The author takes an in-depth look at the people behind Commodore's plunge into irrelevance and bankruptcy. The often unflattering picture that emerges is one of executives who had little understanding of how to market their product to the public and a company struggling to remain relevant. Told through interviews with company insiders, this examination of the now defunct company traces the engineering breakthroughs and baffling decisions that led to the demise of Commodore.

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Product Description

Continuing the story of Commodore where the previous book, Commodore: A Company on the Edge left off, this book takes a look at Commodore's most tumultuous years. How did the Amiga, a computer now widely regarded as having been five years ahead of its competition, fail to win in the marketplace? The author takes an in-depth look at the people behind Commodore's plunge into irrelevance and bankruptcy. The often unflattering picture that emerges is one of executives who had little understanding of how to market their product to the public and a company struggling to remain relevant. Told through interviews with company insiders, this examination of the now defunct company traces the engineering breakthroughs and baffling decisions that led to the demise of Commodore.

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Product Details

General

Imprint

Variant Press

Country of origin

Canada

Series

Commodore

Release date

September 2017

Availability

Expected to ship within 10 - 15 working days

Authors

Dimensions

229 x 152 x 33mm (L x W x T)

Format

Hardcover - Cloth over boards

Pages

548

Edition

2nd edition

ISBN-13

978-0-9940310-2-0

Barcode

9780994031020

Categories

LSN

0-9940310-2-5



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