An introduction to the field of business management orients the reader, followed by general management principles applicable to any business manager. The book goes on to cover the various functions of the business organisation: financial management; credit management; information management; public relations; operations management; marketing management; human resource management; and purchasing management in supply chain management. It also covers contemporary issues like corporate citizenship and trends and changes in internationalisation.
The fourth edition of Business Management: A Contemporary Approach includes new features and updated content, such as:
This book will equip readers with a general understanding of the divergent internal functions of the business organisation and the interrelationships between and among these functions. The readers will also be equipped with the necessary competencies (knowledge, skills and values) to perform the tasks and roles of a manager in any functional area of a business. At the end of each chapter, there are questions for self-assessment. By answering these questions, you will get an idea of whether you have mastered the chapters.
Or split into 4x interest-free payments of 25% on orders over R50
Learn more
An introduction to the field of business management orients the reader, followed by general management principles applicable to any business manager. The book goes on to cover the various functions of the business organisation: financial management; credit management; information management; public relations; operations management; marketing management; human resource management; and purchasing management in supply chain management. It also covers contemporary issues like corporate citizenship and trends and changes in internationalisation.
The fourth edition of Business Management: A Contemporary Approach includes new features and updated content, such as:
This book will equip readers with a general understanding of the divergent internal functions of the business organisation and the interrelationships between and among these functions. The readers will also be equipped with the necessary competencies (knowledge, skills and values) to perform the tasks and roles of a manager in any functional area of a business. At the end of each chapter, there are questions for self-assessment. By answering these questions, you will get an idea of whether you have mastered the chapters.
Imprint | Juta Academic |
Release date | February 2023 |
Availability | In stock. We should be able to ship in 1 working day. More are available from supplier. |
Editors | Andreas de Beer, Jessica Nel |
Dimensions | 240 x 160 x 20mm (L x W x T) |
Format | Paperback |
Pages | 436 |
Edition | 4th Edition |
ISBN-13 | 978-1-4851-3254-7 |
Barcode | 9781485132547 |
Categories | |
LSN | 1-4851-3254-1 |