Caprial's Bistro-style Cuisine (Paperback)

This handbook provides a tool for direct marketing specialists dealing with international and cross-border commerce. At its core is a directory of direct and e-marketing service providers around the world and a series of country profiles describing local DM environments in over 50 countries. The handbook also covers all aspects of internet and e-marketing and provides access to marketing resources and services that specifically help companies exploit the marketing potential of the Web.