It takes more than top-shelf cocktails to produce a successful beverage operation. In todays market, whether running a stand-alone business or one incorporated into a restaurant, hotel, or foodservice operation, the successful bar operator needs to have product and equipment knowledge, management savvy, marketing skills, insight into the latest trends, and, of course, a strong grasp of mixologyall of which are detailed here in The Bar and Beverage Book. This revised Third Edition has the most up-to-date material on managing a beverage operation, bar equipment, sanitation and bar setup, managing inventory, and planning for profit, as well as new material on:
The Bar and Beverage Book, Third Edition is an invaluable resource for students in beverage management courses as well as professionals involved in beverage operations.
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It takes more than top-shelf cocktails to produce a successful beverage operation. In todays market, whether running a stand-alone business or one incorporated into a restaurant, hotel, or foodservice operation, the successful bar operator needs to have product and equipment knowledge, management savvy, marketing skills, insight into the latest trends, and, of course, a strong grasp of mixologyall of which are detailed here in The Bar and Beverage Book. This revised Third Edition has the most up-to-date material on managing a beverage operation, bar equipment, sanitation and bar setup, managing inventory, and planning for profit, as well as new material on:
The Bar and Beverage Book, Third Edition is an invaluable resource for students in beverage management courses as well as professionals involved in beverage operations.
Imprint | John Wiley & Sons |
Country of origin | United States |
Release date | March 2002 |
Availability | Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Costas Katsigris, Mary Porter, Chris Thomas |
Dimensions | 242 x 197mm (L x W) |
Format | Hardcover |
Pages | 672 |
Edition | 3Rev ed |
ISBN-13 | 978-0-471-36246-3 |
Barcode | 9780471362463 |
Categories | |
LSN | 0-471-36246-8 |