Dangerous Hoops - A Forensic Marketing Action Adventure (Paperback)

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Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain.

Set in the world of professional sports, Dangerous Hoops introduces FBI agent Bill Douglass as he pursues a deadly extortionist in order to save lives -- and spare the NBA from a public relations nightmare. The adventurous storyline -- complete with demands for cash and diamonds, poisoned collectors' cards, and botched drop-offs -- also explores aspects of business and marketing with examples from the world of pro basketball.

Both innovative and educational, Dangerous Hoops provides real instruction in a novel form and serves as a refreshing text for business majors and MBA students.


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Product Description

Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain.

Set in the world of professional sports, Dangerous Hoops introduces FBI agent Bill Douglass as he pursues a deadly extortionist in order to save lives -- and spare the NBA from a public relations nightmare. The adventurous storyline -- complete with demands for cash and diamonds, poisoned collectors' cards, and botched drop-offs -- also explores aspects of business and marketing with examples from the world of pro basketball.

Both innovative and educational, Dangerous Hoops provides real instruction in a novel form and serves as a refreshing text for business majors and MBA students.

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Product Details

General

Imprint

Louisiana State University Press

Country of origin

United States

Release date

September 2011

Availability

Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.

First published

August 2011

Authors

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Dimensions

229 x 152 x 20mm (L x W x T)

Format

Paperback

Pages

248

ISBN-13

978-0-8071-3911-0

Barcode

9780807139110

Categories

LSN

0-8071-3911-4



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