The Photographic Picture Post-Card; For Personal Use and for Profit (Paperback)

This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1906 edition. Excerpt: ...and as most subjects require three operations with different colors, it completes about five hundred cards an hour. It can be regulated so as to distribute the color in different strengths at different parts of the card, and where two different colors do not overlap, they may be applied simultaneously from two different aerographs, through one stencil (e.g. if blue is being used for the sky only and brown for the foreground). Thus, cards are usually decorated in five colors, but at three operations. The Aerograph Co., Holborn Viaduct, E.C., is prepared to quote for printing and coloring or for coloring only. CHAPTER X Cononmo Posr-oanns WHATnVER be the process adopted for producing the picture post-card, it is possible to tint or color the same, or even, if thought desirable, to ornament the card with the multicolored spangles, which can be obtained commercially. It is hardly worth while to consider the application of oil paints, as the result on such a small picture will always look heavy and crude. We may therefore confine our attention solely to water colors and the various commercial preparations which can be obtained for this purpose. Some of the most effective-results are obtained by using either the special transparent water colors or the so-called aniline dyes, but in the case of the latter, it must not be supposed that the coloring will be permanent, as there are but few of them which are really stable to light without some mordant, which cannot in this case be applied for fear of affecting the image. As the drawing is, of course, given by the photographic image, but little skill is required to obtain very pleasing results, and an even wash of color, say green, for instance, over a mass of trees or expanse of grass, will give...