The Black Culture Industry (Electronic book text)


Cashmore's controversial study argues that black culture has been converted into a commodity, usually in the interests of white owned corporations. Using detailed studies of the marketing of Motown, Michael Jackson and the Artist Formerly Known as Prince, Cashmore suggests that inflating the significance of this commodified 'black culture' may actually be counter-productive in the struggle for racial justice.

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Product Description

Cashmore's controversial study argues that black culture has been converted into a commodity, usually in the interests of white owned corporations. Using detailed studies of the marketing of Motown, Michael Jackson and the Artist Formerly Known as Prince, Cashmore suggests that inflating the significance of this commodified 'black culture' may actually be counter-productive in the struggle for racial justice.

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Product Details

General

Imprint

Routledge

Country of origin

United Kingdom

Release date

June 2006

Availability

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First published

1997

Authors

Format

Electronic book text - Reflowable

Pages

212

ISBN-13

978-1-134-80937-0

Barcode

9781134809370

Categories

LSN

1-134-80937-9



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