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Marketing the Museum (Electronic book text)
Fiona McLeanThe ideal guide to the ways in which museums can achieve a marketing orientation. It is essential reading for museum professionals, students and anyone in the heritage industry around the world.
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Product Description
The ideal guide to the ways in which museums can achieve a marketing orientation. It is essential reading for museum professionals, students and anyone in the heritage industry around the world.
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Product Details
General
Imprint | Routledge |
Country of origin | United States |
Release date | 2012 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Fiona McLean |
Format | Electronic book text |
Pages | 272 |
ISBN-13 | 978-1-280-33120-6 |
Barcode | 9781280331206 |
Categories | |
LSN | 1-280-33120-8 |
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