Inside the Mind of the Stakeholder - The Hype Behind Stakeholder Pressure (Hardcover, First)

It is a well-known claim today that pressure on companies to become more responsible in increasing. However, is this based on fact or is merely wishful-thinking? The evidence obtained across nine stakeholder groups in Europe is sobering indeed in the context of globalization and the constant striving for competitiveness. This book provides an honest and in-depth analysis of how stakeholders themselves assess and influence corporate sustainability. It is an eye-opener, both for companies and for the stakeholders.