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International Marketing (Paperback, 10th)
Michael Czinkota, Ilkka A. RonkainenINTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world
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Product Description
INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world
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Product Details
General
Imprint | Wadsworth Publishing Co Inc |
Country of origin | United States |
Release date | August 2012 |
Availability | Our supplier does not have stock of this product at present, but they do have demand for it and we can create a special order for you. Alternatively, if you add it to your wishlist we will send you an email message should it become available from stock. |
First published | August 2012 |
Authors | Michael Czinkota, Ilkka A. Ronkainen |
Dimensions | 272 x 213 x 30mm (L x W x T) |
Format | Paperback - Trade |
Pages | 720 |
Edition | 10th |
ISBN-13 | 978-1-133-62751-7 |
Barcode | 9781133627517 |
Categories | |
LSN | 1-133-62751-X |
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