Building High-tech Product Companies - The Maelstrom Effect (Hardcover)


A perfect blend of technology and entrepreneurship, Building High-Tech Product Companies equips entrepreneurs and managers with the tools necessary to grow a technologically driven company, as it delivers insightful information on how to anticipate the market and the technology and develop strategy, while perfecting management techniques. James Bowen uses the Maelstrom paradigm, which is the simultaneous pull of a Technology Life Cycle, a Product Life Cycle, and an Adoption of Innovation Life cycle on a company. This offers executives and managers better understanding of market and technology trends to help them form clear strategies for product development and release. It also includes interviews from dozens of executives from high-tech companies that have introduced successful products into the marketplace.

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Product Description

A perfect blend of technology and entrepreneurship, Building High-Tech Product Companies equips entrepreneurs and managers with the tools necessary to grow a technologically driven company, as it delivers insightful information on how to anticipate the market and the technology and develop strategy, while perfecting management techniques. James Bowen uses the Maelstrom paradigm, which is the simultaneous pull of a Technology Life Cycle, a Product Life Cycle, and an Adoption of Innovation Life cycle on a company. This offers executives and managers better understanding of market and technology trends to help them form clear strategies for product development and release. It also includes interviews from dozens of executives from high-tech companies that have introduced successful products into the marketplace.

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Product Details

General

Imprint

South-Western

Country of origin

United States

Release date

April 2003

Availability

Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.

First published

March 2003

Authors

Dimensions

234 x 160 x 20mm (L x W x T)

Format

Hardcover

Pages

223

ISBN-13

978-0-538-72701-3

Barcode

9780538727013

Categories

LSN

0-538-72701-2



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