Most strategic management textbooks seem to stem from the old
belief that 'more is always better, . But in this age of data
deluge, many are calling for a return to the basics. If students
can master the core concepts and learn how to apply these basics,
they are bound to be better equipped to approach and resolve even
the most complex problems. This book, unlike most textbooks,
focuses on the core concepts of strategic management, aiming to
help students understand the basic ideas of the field more clearly,
rather than overloading them with new, peripherally-related
information. With cases designed to help students apply their
deeper understanding of the core concepts, this book will equip any
student with the solid grounding in strategic management
fundamentals needed to succeed in the academic and professional
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!