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Variables Psicologicas En El Mercado Internacional - La Mente Sobre El Mercado (Paperback)
Laszlo Berenyi, Rosa Elba MonroyEl tema se subdivide en modelos motivacional, cognoscitivo, emocional y estructural, que proporcionan instrumentos ?tiles para mercad?logos, psic?logos y areas afines en la evaluaci?n de investigaci?n, publicidad y ventas. Se?ala tambi?n algunas imperfecciones del mercado.
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Product Description
El tema se subdivide en modelos motivacional, cognoscitivo, emocional y estructural, que proporcionan instrumentos ?tiles para mercad?logos, psic?logos y areas afines en la evaluaci?n de investigaci?n, publicidad y ventas. Se?ala tambi?n algunas imperfecciones del mercado.
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Product Details
General
Imprint | Authorhouse |
Country of origin | United States |
Release date | June 2003 |
Availability | Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Laszlo Berenyi, Rosa Elba Monroy |
Dimensions | 230 x 150 x 15mm (L x W x T) |
Format | Paperback |
Pages | 232 |
ISBN-13 | 978-1-4033-9898-7 |
Barcode | 9781403398987 |
Categories | |
LSN | 1-4033-9898-4 |
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