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Marketing Controllership (Hardcover)
An exploration of marketing controllership. The essays, by leading authorities in the management studies field, are both international and interdisciplinary in scope, and seek to provide an entry point for investigating the myriad of work within this area.
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Product Description
An exploration of marketing controllership. The essays, by leading authorities in the management studies field, are both international and interdisciplinary in scope, and seek to provide an entry point for investigating the myriad of work within this area.
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Product Details
General
Imprint | Dartmouth Publishing Co Ltd |
Country of origin | United Kingdom |
Series | International Library of Management, Vol 27 |
Release date | April 2001 |
Availability | Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available. |
Editors | M.S.Richard Wilson |
Dimensions | 179 x 251mm (L x W) |
Format | Hardcover |
Pages | 520 |
ISBN-13 | 978-1-85521-593-1 |
Barcode | 9781855215931 |
Categories | |
LSN | 1-85521-593-4 |
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