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Sell On LootStrategic Innovation - Lecturer's Resource Manual (Paperback)
Maynard Thompson, McnamaraDirect observation of innovating firms in competitive action is a highly relevant way to learn about business strategy. This collection of cases provides a rich, in-depth, real-world sample of strategic innovation in action. The cases chosen illustrate a variety of innovative possibilities in different sectors.
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Product Description
Direct observation of innovating firms in competitive action is a highly relevant way to learn about business strategy. This collection of cases provides a rich, in-depth, real-world sample of strategic innovation in action. The cases chosen illustrate a variety of innovative possibilities in different sectors.
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Product Details
General
Imprint | Cengage Learning (Emea) Ltd |
Country of origin | United Kingdom |
Release date | May 1997 |
Availability | Our supplier does not have stock of this product at present, but they do have demand for it and we can create a special order for you. Alternatively, if you add it to your wishlist we will send you an email message should it become available from stock. |
First published | 1997 |
Authors | Maynard Thompson, Mcnamara |
Dimensions | 287 x 200 x 10mm (L x W x T) |
Format | Paperback |
Pages | 150 |
ISBN-13 | 978-1-86152-151-4 |
Barcode | 9781861521514 |
Categories | |
LSN | 1-86152-151-0 |
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