Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors (Hardcover, 2nd Revised edition)

Drawing on his 20 years of pioneering research and work with some 400 top companies, Robert offers todays executives guidance in strategy formulation, implementation, and deployment. Filled with examples drawn from the experiences of todays commercial leaders and interviews with CEOs of companies in a variety of industries, this updated edition of a revolutionary and inspiring best seller offers a sure-fire process of strategic thinking thats been tested and refined in the war rooms of Americas most successful corporations.