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Habit - The 95% of Behaviour Marketers Ignore (Electronic book text)
Neale Martin80% of new products fail. Billions of advertising pounds are wasted every year. Even "satisfied customers" abandon companies at the drop of a hat. How can this be? How can so many brilliant marketers and product developers be failing so thoroughly? Here's
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80% of new products fail. Billions of advertising pounds are wasted every year. Even "satisfied customers" abandon companies at the drop of a hat. How can this be? How can so many brilliant marketers and product developers be failing so thoroughly? Here's
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Product Details
General
Imprint | Pearson Education UK |
Country of origin | United States |
Release date | November 2008 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Neale Martin |
Format | Electronic book text |
ISBN-13 | 978-6612070914 |
Barcode | 9786612070914 |
Categories | |
LSN | 6612070919 |
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