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Key Account Management in the Financial Services Industry: Tools and Techniques for Building Strong Relationships with Major Clients (Electronic book text)
Peter Cheverton, Byan Foss, Tim Hughes, Merlin StoneCompiled from original in-depth research and interviews, 'Key Account Management in Financial Services' is designed to take the reader through the process of understanding, analysis, planning, implementation and performance monitoring, so it can be used as a 'before, during and after' guide to practical implementation.
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Product Description
Compiled from original in-depth research and interviews, 'Key Account Management in Financial Services' is designed to take the reader through the process of understanding, analysis, planning, implementation and performance monitoring, so it can be used as a 'before, during and after' guide to practical implementation.
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Product Details
General
Imprint | Kogan Page |
Country of origin | United States |
Release date | 2004 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Peter Cheverton, Byan Foss, Tim Hughes, Merlin Stone |
Format | Electronic book text |
Pages | 329 |
ISBN-13 | 978-1-280-43547-8 |
Barcode | 9781280435478 |
Categories | |
LSN | 1-280-43547-X |
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