What are Your Staff Trying to Tell You? Revealing Best and Worst Practice in Employee Surveys (Paperback)

This book is aimed at anyone with a serious interest in employee surveys. It will force you to think about how employee surveys work. Drawing off the author's 30+ years in research, it focuses on questionnaire design. It argues that the practice adopted by many leading consultancies of using questionnaires that consist largely of a list of agree/disagree statements ('How strongly do you agree/disagree that..?') is severely limiting. Many questions that should be asked do not fit within this format. The practice has led to an over reliance on normative comparisons to interpret the data and the misapplication of multivariate analyses to try to make the data join up. Some consultancies make extraordinary and unwarranted claims for the superiority of their proprietary questions and many widely used measures of 'employee engagement' are misleading and unreliable. Gallup and Best Companies are subject to particular scrutiny.