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Sales Force Management (Paperback, Internat.2r.e.)
Gilbert A. Churchill, et alThis flexible text and casebook is research/theory based. It cites the theoretical foundations of sales management and aims to appeal to a variety of teaching approaches. Topics discussed include formulation of a strategic sales programme, organizing the sales force, and demand estimation.
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Product Description
This flexible text and casebook is research/theory based. It cites the theoretical foundations of sales management and aims to appeal to a variety of teaching approaches. Topics discussed include formulation of a strategic sales programme, organizing the sales force, and demand estimation.
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Product Details
General
Imprint | McGraw-Hill Education (ISE Editions) |
Country of origin | United Kingdom |
Release date | February 2000 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Gilbert A. Churchill, et al |
Format | Paperback |
Pages | 768 |
Edition | Internat.2r.e. |
ISBN-13 | 978-0-07-116170-1 |
Barcode | 9780071161701 |
Categories | |
LSN | 0-07-116170-8 |
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