Since the publication of the first edition, significant developments have taken place in both the technology and the markets for e-business, such as the dot.com crash and more widespread use of the mobile Internet. This new edition contains updated and new case studies, as well as recognizing the developments in the field.
Written for students under-taking a MBA, final year undergraduate students and executive education courses, this book will also be a valuable resource for consultants and practitioners who need to gain a greater understanding of the strategic issues underpinning e-Business.
Supplementary materials for lecturers can be found at www.wileyeurope.com/go/chen2ed
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Since the publication of the first edition, significant developments have taken place in both the technology and the markets for e-business, such as the dot.com crash and more widespread use of the mobile Internet. This new edition contains updated and new case studies, as well as recognizing the developments in the field.
Written for students under-taking a MBA, final year undergraduate students and executive education courses, this book will also be a valuable resource for consultants and practitioners who need to gain a greater understanding of the strategic issues underpinning e-Business.
Supplementary materials for lecturers can be found at www.wileyeurope.com/go/chen2ed
Imprint | John Wiley & Sons |
Country of origin | United Kingdom |
Release date | October 2004 |
Availability | Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available. |
First published | November 2004 |
Authors | Stephen Chen |
Dimensions | 237 x 190 x 22mm (L x W x T) |
Format | Paperback |
Pages | 384 |
Edition | 2nd Revised edition |
ISBN-13 | 978-0-470-87073-0 |
Barcode | 9780470870730 |
Categories | |
LSN | 0-470-87073-7 |