The Content Analysis Reader (Hardcover, New)

"The Content Analysis Reader" presents a collection of studies that exemplify what content analysts do and how they solve problems in applying this methodology to answer a variety of research questions. The assembly of historical and current studies from a variety of disciplines, allows readers to learn the process of conducting content analysis research. Whether used as a companion to Krippendorff's Content Analysis text, as a supplemental text for content analysis courses, or as an introduction to content analysis by examples The Content Analysis Reader will offer readers insight into designing, conducting, and applying their research.