In this book, Tom Goodwin shines a light into the future by exploring technology, society and the lessons of the past so that you can understand how to adapt, what to embrace and what to ignore. Goodwin proves how every assumption the business world has previously made about "digital" is wrong in order to revolutionize your mindset: incremental change isn't good enough, adding technology at the edges won't work and digital isn't a thing - it's everything. If you want your organization to succeed in the post-digital age, you need to be enlightened by Digital Darwinism.
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In this book, Tom Goodwin shines a light into the future by exploring technology, society and the lessons of the past so that you can understand how to adapt, what to embrace and what to ignore. Goodwin proves how every assumption the business world has previously made about "digital" is wrong in order to revolutionize your mindset: incremental change isn't good enough, adding technology at the edges won't work and digital isn't a thing - it's everything. If you want your organization to succeed in the post-digital age, you need to be enlightened by Digital Darwinism.
Imprint | Kogan Page |
Country of origin | United Kingdom |
Series | Kogan Page Inspire |
Release date | April 2018 |
Availability | Expected to ship within 10 - 15 working days |
First published | 2018 |
Authors | Tom Goodwin |
Dimensions | 216 x 139 x 15mm (L x W x T) |
Format | Paperback - Trade |
Pages | 240 |
ISBN-13 | 978-0-7494-8228-2 |
Barcode | 9780749482282 |
Categories | |
LSN | 0-7494-8228-1 |