Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit (Electronic book text)

Stop haggling and start closing Let a sales guru show how to get "your" price in every transaction.

These days it seems like we're "always" in a "buyer's market." But even at a time the word "value" is used interchangeably with "cheap," and the Internet is a bargain hunter's paradise, there are ways for sales professionals to regain the upper hand. In "Crush Price Objections ," Tom Reilly, bestselling author of "Value-Added Selling," teaches field-tested, street-smart tactics for engaging price shoppers and holding the line on declining profits.

"Crush Price Objections " is the first--and only--book to give sales professionals the tools they need to prosper in a competitive, price-sensitive market. Inside this invaluable handbook, you'll find: Ways to focus on what buyers really want--and learn the characteristics of several types of "typical" price-sensitive behaviors How to recognize and respond to price objections--discover the five types of money objections, and 50 ways to answer common price concerns Fifty questions every sales person can use to "pre-empt" price objections and keep the focus on the value of your product Tips on raising prices, win/win negotiating, and more