Tourism and Hospitality Management in Practice - A Case Study Collection

Tourism and Hospitality Management in Practice: A Case Study Collection is a collection of real-world business cases with a particular focus on small and medium sized enterprises (SMEs) in different countries from around the world. Fifteen compact cases capture a variety of business situations that present decisions, opportunities, or challenges. Organized into four chapters, the cases reflect the various impacts of changing external conditions and internal factors in tourism and hospitality SMEs. Each case tells the story of a particular business situation and context, and the student takes on the role of the decision maker. All cases include a synopsis, reflective questions, references, further reading and a learning activity. An introductory chapter written specifically for students offers advice on what to expect from learning with a case, as well as hints for how to approach a case analysis. The cases offer multiple opportunities to connect tourism and hospitality knowledge and theory to practice, with a particular emphasis on analytical skill development, problem-solving and alternative generation. This case collection is suitable for undergraduate and graduate courses in tourism, hospitality management and business, as well as for professional development programs. For instructors who teach with the cases, there are teaching notes, comprising comprehensive teaching plans and resources, learning activities, reflective questions, additional readings and external resources, all available online.