Introduction to E-commerce (Paperback, Softcover reprint of hardcover 1st ed. 2009)


"Introduction to E-commerce" discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University.

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Product Description

"Introduction to E-commerce" discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University.

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Product Details

General

Imprint

Springer-Verlag

Country of origin

Germany

Release date

July 2011

Availability

Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.

First published

2009

Editors

Dimensions

235 x 155mm (L x W)

Format

Paperback

Pages

180

Edition

Softcover reprint of hardcover 1st ed. 2009

ISBN-13

978-3-642-08056-2

Barcode

9783642080562

Categories

LSN

3-642-08056-1



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